Project Overview
The Brihaspati Infotech joined hands with a popular photo printing business in Europe. Their website’s outdated design and functionalities were impacting lead conversion. The client wanted a user-friendly platform that enables Dutch shoppers to personalize their drapes, blinds, wallpapers, and more.
We suggested a new Shopify website with custom API integrations during the consultation. We worked through multiple challenges, including conceptualizing a modern design that resonates with their evolving target audiences.
The final product was a visually stunning and intuitive Shopify website. While raving customer reviews pour in, the company is emerging as a go-to photo studio for homemakers, offices, and industrial clients.
- Client Photo Printing Business
- Industry Print on Demand
Tech Stack
- CMS Shopify
- 3rd-Party Integrations Adobe stock API/ Custom App
- Database MySQL
Action Plan
We worked hand-in-hand with our clients to understand their unique business goals and target audiences. Our agile Shopify development team divided the plan into two.
Phase 1 focused on creating a new Shopify website as their HTML website was not profitable.
Phase 2 involved custom Adobe Stock API integration for expanding the product catalog.
The development plan included important elements:
Shopify Theme Development
Ecommerce Store Setup
Custom integration of “Adobe Stock API”
Our cohesive approach pushed more customer photo printing orders for the company. Let’s delve deeper into the specifics of each section.
Shopify Theme Development:
Our Shopify developers worked on the website design, ensuring it resonates with the brand image. Starting with the home page, we designed different website pages.
We created a Shopify theme from scratch, customizing the homepage design to reflect the brand image.
- Built the layout, including the hero section, products, and CTAs
- Used Liquid to customize the homepage sections
- CMS integration for managing content
Created multiple product pages, giving a peep into the features and vital details driving sales
- Used Liquid to build a structured layout, including product tiles and images
- Implemented product grids, filtering options, and sorting functionalities
- Leveraged intuitive content hierarchy and seamless product navigation
Created high-quality content pages that educate users about everything the company does.
- Leveraged pre-built content page templates for other pages like Blogs & FAQs
- Used custom page templates for unique pages like Payment Information, Shipping Policy, or detailed Instructions
- Implemented easy navigation within the pages, ensuring a clear and user-friendly experience
A successful migration to Shopify was planned and executed, focusing on data accuracy and compatibility.
- Cataloged data points for the new Shopify website like order details
- Created a custom CSV import template
- Seamless data upload using Shopify’s import tool
Ecommerce Setup
Configured the Shopify store with basic eCommerce functionalities and integrations. This helps the shoppers users browse and order photo prints with ease.
Built a seamless checkout experience to collect billing details, connect to payment gateways via APIs, and manage transactions.
- Set up multiple payment gateways (like Shopify Payments and PayPal) within Shopify’s admin panel
- Built checkout logic to collect billing details, connect to the gateway’s API, and manage transactions
- Customized the checkout page to display the integrated payment options
Established a flexible shipping ecosystem with designated delivery zones and tailored rates, ensuring orders are reached as anticipated.
- Defined shipping zones in Germany, the EU, and many non-EU countries
- Set up shipping rates for each delivery zone
- Integrated carrier calculations for displaying accurate shipping costs at checkout
Engineered a robust order management system, providing real-time tracking and automated communication throughout the fulfillment process.
- Enabled order tracking features to view order details, shipment progress, and delivery confirmation
- Configured email notifications to update customers about order confirmation, shipping updates, and delivery status
Custom integration of “Adobe Stock API”
Our client wanted to expand their product catalog. We suggested integrating the Shopify website with Adobe Stock API, showcasing millions of images for Dutch Shoppers.
- Quick Image Search: Integrated a search bar within the Shopify admin panel, directing users to search for specific and relevant motifs for your windows.
- Advanced Filtering: Implemented custom filters like orientation and view. This helps users find images tailored to their unique needs.
- Preview and edit: Users can preview and make further changes to the product photo via Zoom, Rotate, and Position.
- Created custom fields for model, dimensions, material, and many more attributes
- Created a button for uploading new design in approved formats (e.g., TIFF, PNG, JPG, PDF, AI, EPS, SVGJPG, PNG) and size limitations
- Used the API’s functionalities to process search based on keywords or categories relevant to the listed products
- Utilized existing product tags to identify relevant images from Adobe Stock
- Implemented edit/crop option to modify the image as per the frame
Result: Unlocking Growth for Dutch Photo Printing Business
We’re proud to have delivered a stunning and user-friendly Shopify website for our client. The company has received more custom print orders; all thanks to the integration with Adobe Stock API.
Our data-driven business solutions amplified its online reach to many EU and non-EU countries. However, ongoing marketing efforts are essential to register sustainable leads.
This project resulted in a win-win situation. We’re thrilled with the positive results, and so is our client. We look forward to extending our support in their journey to business growth.
Founder & CEO
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“TBI transformed our business online. The new website looks great and we got many leads after partnering with them. Professional and punctual. We highly recommend them.”